You received a rejection message from Apple after the submission of your app. This article shows the steps you have to take to resubmit the app on the iTunes Connect portal so you can get it published by yourself.
You received a rejection from Apple and you are not sure of what you should do to resolve the issue so you can get your app published.
- The fix will not need a full rebuild of the app (like for audio background play rejections, issues with the app icon/splash loading screen, etc.) where we'll need to take care of the resubmission to Apple. Actually, most rejections don't require a full rebuild. Examples would be rejections based on tab content, app design, and metadata (app name, description, rating, keywords, screenshots, etc.) which can be handled on your end
1. First, make sure you understand the rejection fully. Log into iTunes Connect and click My Apps. Locate the rejected app and click it to go to the listing.
2. You'll be taken to a screen with the full rejection message, like below. Read it over, and pay close attention to EACH rejection reason. If there's more than one, you'll need to go through them one-by-one
3. Follow Apple's recommendation (may vary depending on the case) to fix the problem them before resubmitting.
Note: The picture below is just an example and the wording of the rejection may vary.
4. Once you fix the issues, either in the app itself or in the app's listing in Connect, you'll be ready to resubmit. Return to the app listing page from the first screenshot. On the right-hand side, click Submit for Review.
5. On the next page:
1. Select. "No" for Content Rights.
2. Select "Yes" for Advertising Identifier.
3. Check the box for "Attribute this app installation to a previously served advertisement." Leave the other two options unchecked.
4. Check the agreement box under Limit Ad Tracking setting in iOS.
5. Click the Submit button at the top right to resubmit!
When your resubmission goes through, your app will automatically switch back to "Waiting for Review". Check the App Statuses KB for more information regarding the various statuses.
Note: If your app was rejected, it will re-enter Apple's queue for review. If your app was rejected due to metadata, it holds its place in line, and will generally re-enter review within a couple of days.